Buy a Boutique Hotel Workshop

Join an intimate, hands-on workshop at Blue Ridge, GA where you’ll learn exactly how to buy your first boutique hotel—with guidance, real numbers, and a small group of serious buyers.

 
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🗓️ December 4 - 5, 2026

📍Blue Ridge, GA

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Ever pictured creating your own boutique hospitality brand? Now you can

  • Create the ultimate getaway for your guests, groups, and your own family to enjoy
  • Create the recurring cash flow stream that fuels your life
  • Create a lifestyle business that allows you to do what you want when you want

About

Hotel Launch is where bold ideas meet the future of Boutique Hotel hospitality. Designed for maverick investors ready to leave a mark, we blend out-of-the-box strategies, fearless mentorship, and a hand-picked tribe of innovative investors. We’re not just building hotels - we’re crafting stories, shaking up an industry, and turning visions into vibrant, unforgettable destinations through creating our own Boutique Hotel properties. Welcome to the next wave of Boutique Hotel investing through Hotel Launch.

Expert guidance and resources needed to scale to the next level. Plus the community to support you along the way.

Creative Finance

Don't have a ton of cash? No problem. Learn how to use creative finance to make more deals viable. We've collectively closed over 20 creative hotel deals and we'll teach the same strategies to negotiate with sellers and lock in low-down deals.

Utilize Partnerships and Raise Capital

You'll learn how to utilize OPM to scale to new heights. Utilize strategic partnerships to go further (and meet potential partners in the room) and how to raise money from investors so you can grow even if you don't have a ton of your own cash. 

How to Find Deals with AI

Learn the repeatable system that has lead to over 40 hotel deals in Hotel Launch. Diagnose how to create an acquisition funnel to target off market deals, connect with brokers, and identify value that others miss.

 See How a Real Boutique Hotel Operates

Step into the proven framework and see it in action. You don’t have to waste time trying to recreate the wheel. Start with the SOPs, systems, and frameworks, that make for a profitable hotel.

What Makes This Event Different?

You Get Direct Access. In the right environment - at an actual boutique hotel!

Get direct coaching on the things that work. Not more theory but real success strategies in action.

You'll be in an intimate room with one focus - to get you hotel deals.

 

 

The Property is the Classroom

Tremont Lodge isn’t just our venue—it’s your case study. You’ll tour rooms, review financials, meet the staff, and see the systems in action. Discover how we transformed a legacy property into a top-performing Smoky Mountain destination.

 

 

 

 

Here’s What the Week Looks Like

Friday

December 4

Arrival Day

10:00AM - 1:00 PM 

Arrive / Conference Check-in

 1:00 PM 

Opening session, set the stage, mindset, 

3:00 PM

Networking + Property Tour

 

6:00 PM

Dinner (catered)

7:30 PM

Opening Networking mixer in venue

Saturday

December 5

8:00–9:00 AM

Breakfast (catered)

 9:00–11:30 AM 

Creative Finance

 Deal structure

 Breakouts

 Keeping equity

 12:00–1:00 PM 

Lunch (catered) 

1:00–3:30 PM

Deal Finding

AI for Finding and Screening Deals and Analyzing Deals

Breakout

 3:45–5:15 PM

Partnerships / Capital Raise

 6:00 PM 

Dinner (Catered)

Networking 

Sunday

December 6

8:00–9:00 AM

Breakfast (catered)

 9:00 AM–11:30 AM

Launch path to getting hotel live

 11:30 AM–12:30 PM

Take off

The shift is happening... be a part of the Boutique Hotel boom!

Boutique Hotels are on the rise. It’s a $25B industry that is projected to grow over 7% annually, with ADR growth following the same trend. Couple that with the fact that more than half of small businesses (including hotels) are owned by Baby Boomers who are retiring at a rate of over 10,000 per day and it represents an unprecedented opportunity for YOU!

  • The (growing) availability of deals.
  • Growing demand from guests.
  • The ability to drive revenue with multiple revenue sources.
  • We’ve experienced all of this and MORE inside the community!

Hi, I’m Blake!

While still active duty in the Military, I purchased over $35M in Real Estate and built my STR/hotel portfolio to over 200 units, including 8 Boutique Hotels (and counting!).

Now I specialize in the acquisition and management of value-add hospitality properties. I’ve bought, renovated, and managed a $30M portfolio of eight Boutique Hotels in multiple markets nationwide and oversaw construction management of $10M on those projects.

I've built my boutique hotel company to over $6M/year in top line revenue with 25 employees and have hosted tens of thousands of guests and received thousands and thousands of 5-Star reviews.

I continue to expand in the Hospitality space with larger hotels, resorts, and unique, amenity-rich properties. And now, I want to help investors like you do the same!

Who this event is for:



➤ Experienced real estate and STR investors (10+ units)

➤ Adjacent industry professionals or commercial real estate experience

➤ Those with a current hotel deal

➤ Current hotel investors ready to scale with Boutique Hotels!

➤ Those who want to save time and skip the pain to building a profitable Boutique Hotel business.

Get Tickets →

Learn from the Best in Boutique Hospitality

 

General Admission

 $497

✅ Hotel + Meals Included

 Access to all main sessions and workshops

⭐️ Networking events: Opening party day 1. Networking Mixer day 2.

⭐️ Hotel room included

⭐️ Meals included:

Dinner day 1. Breakfast, lunch, Dinner day 2, and Breakfast & Lunch Day 3

⭐️ All you need to do is book travel!

BUY TICKET

DISCLAIMER

Nothing available on or through this event should be understood as a recommendation that you should not consult with a financial professional to address your particular situation.