HOTEL LAUNCH 2026

Join an intimate, hands-on workshop at Tremont where you’ll learn exactly how to buy your first boutique hotel—with guidance, real numbers, and a small group of serious buyers.

GET YOUR TICKETS HERE →

🗓️ March 13 - 15, 2026

📍Tremont Lodge & Resort, Townsend, TN

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Ever pictured creating your own boutique hospitality brand? Now you can

  • Create the ultimate getaway for your guests, groups, and your own family to enjoy
  • Create the recurring cash flow stream that fuels your life
  • Create a lifestyle business that allows you to do what you want when you want
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About

Hotel Launch is where bold ideas meet the future of Boutique Hotel hospitality. Designed for maverick investors ready to leave a mark, we blend out-of-the-box strategies, fearless mentorship, and a hand-picked tribe of innovative investors. We’re not just building hotels - we’re crafting stories, shaking up an industry, and turning visions into vibrant, unforgettable destinations through creating our own Boutique Hotel properties. Welcome to the next wave of Boutique Hotel investing through Hotel Launch.

Expert guidance and resources needed to scale to the next level. Plus the community to support you along the way.

Boutique Hotel Investing Course

27 in-depth videos to build your foundation as a Boutique Hotel investor. Learn the AOS framework - Acquisitions, Operations, Scale - and be on your way to closing your first or next deal with all the lessons learned from over 20 hotel projects.

Access to the Hotel Launch 
Altitude Mastermind

Join the only exclusive Boutique Hotel Mastermind group, filled with badass hotel investors who are all focused on hotels. From ground-up development to hotel/motel makeovers to unique-stay resorts, our community encompasses the entire niche of Boutique Hotels. This is where you find your tribe!

Group and 1-on-1 Coaching with Blake

Experience so much more than your typical mastermind. This isn’t access to resources and “Welcome to the group”. This is the hands-on coaching and community-based feedback you need to break through your bottlenecks.

 Proprietary Hotel Operating System

Step into the proven framework from Day 1. You don’t have to waste time trying to recreate the wheel. This is the same reason franchises are so successful. Start with the SOPs, systems, frameworks, and documentation that make for a profitable hotel.

What Makes Altitude Different?

You Get Direct Access. No gatekeepers. No getting passed off to someone else.

Most masterminds get you behind a paywall only to hand you off to a team member. Not here. When you join Hotel Launch Altitude, you get 1-on-1 coaching and direct mentorship from Blake, plus exclusive small-group strategy calls.

This isn’t about growing the biggest group—it’s about growing the right group. And that means focusing on you, your deals, and your success.

The shift is happening... be a part of the Boutique Hotel boom!

Boutique Hotels are on the rise. It’s a $25B industry that is projected to grow over 7% annually, with ADR growth following the same trend. Couple that with the fact that more than half of small businesses (including hotels) are owned by Baby Boomers who are retiring at a rate of over 10,000 per day and it represents an unprecedented opportunity for YOU!

  • The (growing) availability of deals.
  • Growing demand from guests.
  • The ability to drive revenue with multiple revenue sources.
  • We’ve experienced all of this and MORE inside the community!

Hi, I’m Blake!

While still active duty in the Military, I purchased over $25M in Real Estate and built my STR/hotel portfolio to over 200 units, including 6 Boutique Hotels (and counting!).

Now I specialize in the acquisition and management of value-add hospitality properties. I’ve bought, renovated, and managed a $17M portfolio of six Boutique Hotels in multiple markets nationwide and oversaw construction management of $5M on those projects.

I built my boutique hotel company to over $3M/year in topline revenue with 25 employees and have hosted tens of thousands of guests and received thousands and thousands of 5-Star reviews.

I continue to expand in the Hospitality space with larger hotels, resorts, and unique, amenity-rich properties. And now, I want to help investors like you do the same!

Who this event is for:



➤ Experienced real estate and STR investors (10+ units)

➤ Adjacent industry professionals or commercial real estate experience

➤ Those with with a hotel deal under contract

➤ Current hotel investors ready to scale with Boutique Hotels!

➤ Those who want to save time and skip the pain to building a profitable Boutique Hotel business.

Apply Now →

General Admission

$2,000

$2,500

 

✅ Hotel + Meals Included

 Access to all main sessions and workshops

⭐️ Networking events: Opening party day 1. Networking Mixer day 2.

⭐️ Swag bag

⭐️ Hotel room included

⭐️ Meals included: dinner day 1. Breakfast, lunch, and dinner day 2

⭐️ All you need to do is book travel!

 

GET YOUR GA TICKET

Upgrade to VIP

 $2,560

$3,200

 

Includes everything in General Admission, plus:

⭐️ VIP Off-Site Experience:     Dinner & Sunset Riverboat Cruise
Mingle with Blake and the speakers during an exclusive, curated experience

⭐️ Private networking night at the hotel

⭐️ Exclusive VIP-only dinner with speakers

⭐️ Front Row Seating: Reserved front-row seating at all main stage sessions

⭐️ Deluxe swag bag

⭐️ Priority check-in and registration

⭐️ Upgraded to hotel suite

⭐️ Event Recordings

⭐️ *Limited to 20 people*

UPGRADE TO VIP

DISCLAIMER

Nothing available on or through this event should be understood as a recommendation that you should not consult with a financial professional to address your particular situation.